Created with the belief that freeing fitness from performance is the future of athletics — this technical apparel brand is inspiring a growing community to adopt the mindset of 'Doing Things'. In leading the Experience Design practice at Outdoor Voices, our team created best-in-class eCommerce experiences for the OV customer.

Year

2018-2020

Services

Digital Art Direction
Interaction Design

Client

Outdoor Voices

OV-Graphic-Design
Homepage
PLP
PDP
2020-Typography-Update-Overview
2020-Typography-Update-Line-Height
2020-Button-Update-Buttons
2020-Button-Update-Selectors
2020-Typography-Update-Transition-Map
OV_insta_lockup

Founder

Tyler Haney

Creative Director

Tiffany Wilkinson-Raemer

Photo Art Director

Nicole Slevin

○ NYC → AMS → ATX

Digital Art Direction + 
Interaction Design

Select Work
2018 — 2020

© Ralston Studio, LLC 2021

RS
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